Features

See which traffic turns into customers.

Google, ads, social, email, referrals and AI assistants like ChatGPT, each with its own conversion rate. Not just visits.

Channels table with visitors, share and conversion rate for organic search, direct, social, paid, email, referral and AI assistants.
On our demo site, AI assistants send the fewest visitors and convert the best.

What you get

AI assistants counted separately

Visits from ChatGPT, Perplexity, Gemini, Claude and Copilot get their own channel instead of hiding in referrals.

Grouped the way you think

Organic search, paid, social, email, referral and direct, set up for you.

Campaigns

UTM source, medium and campaign are read automatically, so you can compare ads and emails.

Conversion rate per source

The number that matters. A small channel that converts well deserves more attention.

New sources flagged

When a new site starts sending you traffic, Plainview tells you.

Entry pages

See which page each source lands people on.

Questions

How do you know a visit came from ChatGPT?

From the referrer and the utm_source that AI assistants attach to links. Some AI traffic arrives with no referrer, so the real number may be higher.

Does it include Google Ads?

Yes. Visits with a gclid or paid UTM tags are grouped under paid.

Can I see individual keywords?

Google hides search keywords from every analytics tool. You can see which pages search visitors land on.

Try it on your own site.

14 days free on the Growth plan. No card needed.